AI Insights · Timothy · January 2023
Top 5 Film & Television Apps on iOS in Brazil in Q4 2022
In Q4 2022, the top 5 film and television apps on iOS in Brazil showcased varied performance trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 film and television apps on iOS in Brazil—Netflix, Globoplay: Novelas, séries e +, HBO Max: Stream TV & Movies, Amazon Prime Video, and Star+—demonstrated diverse trends across weekly downloads, revenue, and active users.
Netflix saw its weekly downloads peak at approximately 119K in the last week of December, up from 86K at the start of October. The weekly revenue for Netflix fluctuated, peaking at around $66K in early October before gradually declining to about $47.7K by the end of December. Active users increased from around 3.7M at the beginning of October to roughly 3.9M by the end of December.
Globoplay: Novelas, séries e + had notable spikes in weekly downloads, particularly in late November with about 227K downloads. Revenue peaked at approximately $584K in mid-December. The active user base for Globoplay varied significantly, peaking at around 1.6M in late November before dropping to about 773K by the end of December.
HBO Max: Stream TV & Movies experienced steady weekly downloads, ranging from 37K to 58K throughout the quarter. The weekly revenue peaked at around $246K in late October. Active users fluctuated slightly, starting at about 652K in late September and ending at approximately 594K by the end of December.
Amazon Prime Video saw its weekly downloads fluctuate between 33K and 59K, with a peak in mid-December. Active users showed a relatively stable trend, starting at around 242K in late September and ending at roughly 253K by the end of December.
Star+ had a peak in weekly downloads of approximately 45K in late October, with a slight dip in November before rising again to about 41K in late December. Weekly revenue for Star+ showed a slight upward trend, peaking at around $88K in late October. Active users for Star+ remained relatively stable, starting at about 340K in late September and rising to approximately 378K by the end of December.
These trends highlight the varied performance of leading film and television apps on iOS in Brazil. For more detailed insights, visit Sensor Tower.
